Robert B. Cialdini Portrait

"A well-known principle of human behavior says that when we ask someone to do us a favor we will be more successful if we provide a reason. People simply like to have reasons for what they do."

— Robert B. Cialdini

A Well Known Principle Of Human Behavior Says That When We Ask Someone To Do Us

A well-known principle of human behavior says that when we ask someone to do us a favor we will be more successful if we provide a reason. People simply like to have reasons for what they do.

— Robert B. Cialdini
From Influence

Source

Influence, Chapter 1