We cannot choose our external circumstances, but we can always choose how we respond to them.
We are our choices.
Freedom is what you do with what's been done to you.
A man has free choice to the extent that he is rational.
Greatness is not a function of circumstance. Greatness, it turns out, is largely a matter of conscious choice, and discipline.
The essence of strategy is choosing what not to do.
Between stimulus and response there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom.
A nudge is any aspect of the choice architecture that alters people's behavior in a predictable way without forbidding any options.
Strategy is about making specific choices to win in the marketplace.
You can choose courage, or you can choose comfort, but you cannot choose both.
Every time we interact with another person at work, we have a choice to make: do we try to claim as much value as we can, or contribute value without worrying about what we receive in return?
If you don't prioritize your life, someone else will.
It's not what happens to us, but our response to what happens to us that hurts us.
Is it better to out-monster the monster or to be quietly devoured?
Everything can be taken from a man but one thing: the last of the human freedoms — to choose one's attitude in any given set of circumstances, to choose one's own way.
Between stimulus and response there is a space. In that space is our freedom and power to choose our response.
Freedom is what we do with what is done to us.
