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"The kernel of a strategy contains three elements: a diagnosis, a guiding policy, and coherent action."

— Richard P. Rumelt

The Kernel Of A Strategy Contains Three Elements A Diagnosis A Guiding Policy

The kernel of a strategy contains three elements: a diagnosis, a guiding policy, and coherent action.

— Richard P. Rumelt
From Good Strategy Bad Strategy
action planning strategy

Source

Good Strategy Bad Strategy, Chapter 5

Good strategy works by focusing energy and resources on one, or a very few, pivotal objectives whose accomplishment will lead to a cascade of favorable outcomes.
— Richard P. Rumelt
from Good Strategy Bad Strategy
Bad strategy is not simply the absence of good strategy. It grows out of specific misconceptions and leadership dysfunctions.
— Richard P. Rumelt
from Good Strategy Bad Strategy
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