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"The measure of usefulness of an early customer conversation is whether it gives us facts about our customers' lives and world views."

— Rob Fitzpatrick

The Measure Of Usefulness Of An Early Customer Conversation Is Whether It Gives

The measure of usefulness of an early customer conversation is whether it gives us facts about our customers' lives and world views.

— Rob Fitzpatrick
From The Mom Test
customers listening validation

Source

The Mom Test, Chapter 1

You aren't allowed to tell them what their problem is, and in return, they aren't allowed to tell you what to build.
— Rob Fitzpatrick
from The Mom Test
Opinions are worthless. You want facts and commitments.
— Rob Fitzpatrick
from The Mom Test
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